Help-a-Pet Programme
A pet business that puts pets before profit
We didn't build Hallipet to sell beds. We built it to help pets — and we fund that mission with everything we make.
of all Hallipet revenue goes directly to pet charities — not profit, revenue.
Most companies give what's left over. We give from the top.
Ten percent of our revenue — before profit, before salaries, before anything — goes to the pets who need it most. Because a promise that only kicks in once we're comfortable isn't really a promise at all.
— This is the heart of everything we do.
Our founding principle
We design and operate with the welfare of pets first. Profit comes second.
Every decision we make starts with one question: does this help more pets? When doing good and making money pull in different directions, we choose good.
How the Help-a-Pet Programme works
Simple, direct, and built so you can see exactly where your money goes.
You choose a Hallipet
Every order — every bed, every accessory — counts toward the programme. No special "charity product" required.
We set aside 10%
A tenth of the revenue from your purchase is ring-fenced for pet charities — calculated on what you pay, not on our profit.
Pets get helped
We donate to vetted, high-impact charities working on rescue, welfare, and ending cruelty — and we publish every gift.
What we stand for
The commitments that guide where our money goes and how we show up for pets.
Radical transparency
We publish what we give, who we give it to, and when. No vague "a portion of proceeds" — real numbers, named charities, open for anyone to check.
Doing good for pets
Comfort shouldn't depend on luck. We fund rescue, medical care, and shelter for the pets who have no one — so more get the start they deserve.
Spreading awareness
We use our platform to speak up — about cruelty, neglect, and welfare — because changing how people treat pets helps far more than any single donation.
Sustainable causes
We back charities that create lasting change, not just quick fixes — measured on real outcomes for pets, so every dollar does as much as it can.
Donated through Help-a-Pet so far
$5085 SGD
and counting — every order moves this number up.
More than money
Love and awareness, not just donations
Writing a cheque is the easy part. The harder, more important work is changing how pets are seen and treated — so we use our voice as loudly as our wallet.
We share rescue stories, raise awareness of cruelty and neglect, and celebrate the people fighting for pet welfare every day.
Our promise to you, and to them
As long as Hallipet exists, pets come first.
We will always give from our revenue, not our leftovers. We will always tell you where it went. And we will always measure our success by how many pets we help — not by how much we keep.
— Everyone at Hallipet
Every bed helps a pet in need
Choose a Hallipet, and 10% of what you pay goes straight to the pets who need it most. Comfort for your dog, hope for another.
Shop with purpose